We tend to think that drinking a lot of water can cure dry/dehydrated skin, but the truth is, that its NOT effective. And, if you were to ask yourself, "Do you drink a lot of water", you'll likely answer, "Not Enough!". Not to worry! The trending ingredient, Hyaluronic Acid, will come to the rescue!
The unfortunate truth about drinking water is that water will reach all the other organs before it reaches the skin. So, its important to add water to our skin and keep it there - this will not only show a visible difference in hydration, but it can prevent wrinkles as well!
While drinking water is important for overall health, and can give the skin a more youthful appearance, research shows using Hyaluronic Acid is the only ingredient that will lock moisture into the skin. In fact, this natural ingredient is scientifically proven to hold 1000 times its own weight in water, which will instantly hydrate and plump your skin tissues.
I often hear complaints about double chins, wrinkles and sagging skin, and unfortunately as our skin ages, it loses volume (mostly in the cheeks + jawline) because our HA levels, which attract skin plumping water cells, drop. Less water means more visible wrinkles and fine lines.(sob!)
Its a substance naturally found in the skin. It works by sucking moisture out of the air and seals it into your skin.....Amazing, right!
Hyaluronic Acid is remarkably important to skin ageing, because to have youthful skin it needs to be able to hold water and retain moisture.
WATER - Our body is 70 percent water, therefore its logical that any lack of sufficient water intake will affect our appearance.
COLLAGEN - From the age of 20, we lose 1% of collagen each year.....Go ahead and do the Maths!!!!
DEHYDRATION - Dehydrated skin lacks water and needs to be hydrated. Hydration makes our skin feel soft but it wont stay soft if there is no oil to protect that hydration from escaping (meaning always use an oil and/or moisturiser after applying Hyaluronic Acid).